Marketing Tools

There are perhaps as many different ways to market your business as there are people who've joined our opportunity. The key is to find what works for you.

The simple act of inviting prospects to our online training meetings and to join our Yahoo group mail list has worked exceptionally well.

Your job is to find people to talk to and invite them to our meetings.

Many different strategies are discussed in our training meetings and on the Yahoo message board. There are also suggested marketing methods discussed in the Follow Our Lead 30-Day training available in your FOL back office.

One of my personally preferred marketing strategies is to create web pages and blogs targeting different groups. Some great tools I use for identifying targeted keyword phrases is Wordtracker Keywords and KeywordElite. Once I've created the targeted web pages, they are submitted to search engines for indexing and I simply drive traffic to those sites and follow up with those that respond.

Splash Pages, Squeeze Pages, and Lead Capture
Creating many of these types of web pages connected with an autoresponder, each targeting different segments of the population is a very powerful marketing strategy. You'll find samples of each contained in your Empowerism, Hot Conference, and GDI business centers. Plus, there is an abundance of online training on creating your own and promoting them in various Hot Conference training rooms.